Love this data infographic about who’s using mobile LBS and Geosocial. I’m fascinated by it as an avid Four Square’r. Convergence technology is making it easier, and frankly more interesting to use these services, but there is still a long way to go. Clearly this data shows us that consumers are engaged passionately with mobile devices (83% have a mobile device? -wow).

So in spite of the relative infancy of the mobile device market, or perhaps more accurately the utilization of the device for marketing purposes and aligned services, the vast growth and functionality have made marketing to them easier, faster and far more appealing. I suspect that smart devices will take the mantle of a burgeoning class of North American youth who see it as some God given right to have and to hold (rather than love honour and obey?).  So the question is with this increased demand, will it push down our cellular rate plans to push the market into a more European flavour with high volume rates making the service costs more accessible?

Who’s Using Geosocial and Location-Based Services?
Flowtown – Social Media Marketing Application

This entry was posted in Uncategorized. Bookmark the permalink.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

This site uses Akismet to reduce spam. Learn how your comment data is processed.