Monthly Archives: May 2015

Walking Dead – Managing Legacy Brands

Posted on May 9, 2015 by svirtue72

I feel like I’m now at a stage in my career where I have some (maybe?) useful insights that I can pass along to others to make their journey a bit easier. My most recent presentation was about managing legacy … Continue reading →

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The Real Power of Simplicity 2

Posted on May 9, 2015 by svirtue72

Lack of Clarity Undermines Leadership I try to use clarity and simplicity interchangeably here to convey a simple point.  I have had the great challenge of working with leaders who obfuscate and adulterate (see what I did there?) their own … Continue reading →

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The Real Power of Simplicity 1

Posted on May 9, 2015 by svirtue72

One of the most influential books I’ve ever read about communications and messaging was “The Power of Simplicity” by Jack Trout.  As  impressive a work in its clarity as it was in its brevity.  It’s very well written, compelling and … Continue reading →

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