Twitter
- I feel like this has @arnettwill all over it... https://t.co/Q2IlqHgGll 3 hours ago
- RT @bankofcanada: We’re looking for innovators to help us keep our payment systems safe and efficient. Want to work with us? Apply by Feb 1… 11 hours ago
- RT @ConfBoardofCda: We've prepared scenarios that combine 10 major Canadian urban areas to see how much office space could exist in the nex… 11 hours ago
- welcome to 2pm physical education class in my house - apologies to anyone I'm on a call with, my children are gallo… twitter.com/i/web/status/1… 11 hours ago
- RT @This_Is_Mining: As Minister @SeamusORegan said last week, 'mining is Canada's #familybusiness!' Literally. Check out Dan and Christine,… 15 hours ago
-
Recent Posts
Archives
- May 2019
- April 2019
- September 2018
- August 2018
- July 2018
- April 2018
- June 2017
- March 2017
- February 2017
- November 2016
- April 2016
- December 2015
- November 2015
- July 2015
- May 2015
- March 2015
- January 2015
- October 2014
- February 2014
- January 2014
- October 2013
- November 2012
- July 2012
- June 2012
- May 2012
- April 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
Categories
Tags
- advertising
- Apple
- brand
- Branding
- coffee
- communications
- Corporate Communications
- creativity
- Engagement
- government
- government relations
- Innovation
- Interviews
- just for fun
- Leadership
- Learning
- management
- Marketing
- Media Relations
- Onlookers
- performance improvement leadership
- PR
- public affairs
- public relations
- Reporters
- sales
- Social media
- social responsibility
- Starbucks
- Strategy
- vision
Meta
Category Archives: Social Media
Why Using Social Media is a Thing of the Past
September 14, 2018 Shama Hyder, CEO of Zen Media Using social media to promote and advertise for brands used to be a forward-thinking strategy. Social was the future, and early adopters were rewarded for jumping on the bandwagon when … Continue reading
Government Launches Ontario News Now.
August 20, 2018 Now that the dust has settled on the ‘outrage’ over the Ford government’s launch of Ontario News Now (ONN), it’s time for some objective analysis. As a new government digital communication tool, ONN irritated activists who … Continue reading
How vast is the social media universe?
There can be no denying the value of a strong social strategy, but have you ever wondered exactly how vast the social universe is? Visual Capitalist has created an outstanding graphic to help wrap your brain around the extent of … Continue reading
The Value of PR
More and more we’re seeing a lot of public debate about the value of PR (public relations). There has been substantial scrutiny about its value as a transformative business tool. I think we all know just how transformative bad PR … Continue reading
Kiss me, I’m Irish
Ok, ok. It’s 3 year’s old but I love it. The creative folks at Guinness sell more beer. Do they need to? The internet tells me that they sell 1.5 billion litres of beer a year, so likely not. But … Continue reading
Posted in Content Marketing, Marketing, Public Relations, Social Media
Tagged advertising, brand, Branding, creativity, Engagement, Marketing, PR, public relations, sales, Social media, Strategy
Leave a comment
time to undo?
I had a great experience at a conference in Ottawa – that I can only describe as surreal. I was at a learning and development event for the non-profit sector and government types. I understand these markets. More importantly I … Continue reading
New Era of Advertising 2
I couldn’t let this one go without comment – hilarious – not sure its the best sports commercial I’ve ever seen but a fantastic bit of video, done right, for the right reasons. Professional Golfers – Ben Crane, Bubba Watson, … Continue reading
Posted in Branding, Creativity, Marketing, Social Media
Tagged advertising, Branding, creativity, just for fun, Marketing, Social media
Leave a comment
Being Social… Media
This is a well done video. Great insights about living social media and the power of medium to build brand and engage consumers. This was created by an agency in Toronto called Social Scratch – with three really interesting definitions … Continue reading
Posted in Employee Engagement, Marketing, Social Media
Tagged Engagement, Marketing, Social media
Leave a comment
Brand Story – OCAD University
Finally, we did it. It took months of preparation, process design, consultation, and research but the work has finally paid off. We have successfully introduced a new identity for OCAD University. This naturally was no easy task. Introducing new brand … Continue reading
Posted in Branding, Marketing, Social Media
3 Comments
Kids and their phones
It takes a lot to cause me to sit back and say ‘hummm’ but this infographic on youths (American kids 12 – 17) and mobile phone use is quite staggering. Considering some of the data in this graphic that suggests … Continue reading
Posted in mobile, Social Media, youth marketing
1 Comment