Tag Archives: Media Relations

Media Relations 101

Posted on July 18, 2012 by

  Media relations has always been a challenge for PR practitioners, in particular those who don’t specialize in the art. They simple key to media relations, is in my view – the ability to craft viable relationships with media as … Continue reading →

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Facing the Music

Posted on April 3, 2012 by

Media relations is an art more than it is a science…or perhaps it is as they say, one of the ‘dark arts’.  People are typically afraid of the media, and those who are, should be.  Being afraid of the media … Continue reading →

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